{"id":32943,"date":"2020-06-08T22:47:16","date_gmt":"2020-06-08T22:47:16","guid":{"rendered":"https:\/\/wbcboxing.com\/wbc-talks-53-analisis-del-marketing-deportivo-en-la-industria-del-boxeo-durante-covid-19\/"},"modified":"2020-06-08T22:49:22","modified_gmt":"2020-06-08T22:49:22","slug":"wbc-talks-53-analysis-of-sports-marketing-in-the-boxing-industry","status":"publish","type":"post","link":"https:\/\/wbcboxing.com\/en\/wbc-talks-53-analysis-of-sports-marketing-in-the-boxing-industry\/","title":{"rendered":"WBC TALKS 53: Analysis of Sports Marketing in the Boxing Industry"},"content":{"rendered":"<h2 style=\"text-align: center;\"><strong><span lang=\"EN-US\">WBC TALKS 53: Analysis of Sports Marketing in the Boxing Industry<\/span><\/strong><\/h2>\n<p><span lang=\"EN-US\">\u00a0<\/span><\/p>\n<p><span lang=\"EN-US\">The 53th round of our WBC Talks was all about the \u00a0participation of experts of Sports Marketing.<\/span><\/p>\n<p><span lang=\"EN-US\">Panelists:<\/span><\/p>\n<p><span lang=\"EN-US\">Francisco San Jos\u00e9 Cabestany: Master in Administration and Sciences Applied to Sport by the Universidad An\u00e1huac M\u00e9xico and Professor at the School of Sports Sciences of the Universidad An\u00e1huac.<\/span><\/p>\n<p><span lang=\"EN-US\">Felipe Garc\u00eda Toriguelli: MBA teacher, University of Real Madrid, professor at the School of Sports Sciences of the Anahuac University<\/span><\/p>\n<p><span lang=\"EN-US\">Jose Antonio Sulaim\u00e1n \/ WBC social networks<\/span><\/p>\n<p><span lang=\"EN-US\">To understand a little about one of the current topics, the teachers Francisco San Jos\u00e9 and Felipe Garc\u00eda explained that marketing is the ability to produce and deliver market demand, offering and promoting the services and products demanded by a certain market.<\/span><\/p>\n<p><span lang=\"EN-US\">The objective is to generate business opportunities in the world of sports and use sports as a tool for Marketing strategies, as long as they are done strategically and intelligently.<\/span><\/p>\n<p><span lang=\"EN-US\">Our guests said sports involve many fans&#8217; passions, from the most positive to the most negative, and therefore the importance of making the connection between passion and entertainment.<\/span><\/p>\n<p><span lang=\"EN-US\">Many brands seek to associate\u00a0 with an event, an athlete or a team depending upon which they want to project, therefore the importance of defining the needs and what this interaction wants to achieve is key.<\/span><\/p>\n<p><span lang=\"EN-US\">Regarding\u00a0 boxing during the digital age, the were forceful in saying that the viewer is changing and now everything is consumed by the internet, through new platforms. It is\u00a0 therefore imperative to adapt and understand new forms of consumption.<\/span><\/p>\n<p><span lang=\"EN-US\">If you missed this great talk, don&#8217;t worry, here is the link.<\/span><\/p>\n<div id=\"fb-root\"><\/div>\n<p><script async=\"1\" defer=\"1\" crossorigin=\"anonymous\" src=\"https:\/\/connect.facebook.net\/en_US\/sdk.js#xfbml=1&amp;version=v7.0\"><\/script><\/p>\n<div class=\"fb-video\" data-href=\"https:\/\/www.facebook.com\/wbcuniversity\/videos\/1411149359095993\/\" data-width=\"1200\">\n<blockquote cite=\"https:\/\/www.facebook.com\/wbcuniversity\/videos\/1411149359095993\/\" class=\"fb-xfbml-parse-ignore\"><p><a href=\"https:\/\/www.facebook.com\/wbcuniversity\/videos\/1411149359095993\/\" target=\"_blank\" rel=\"noopener\">\ud835\uddea\ud835\uddd5\ud835\uddd6 \ud835\udde7\ud835\uddd4\ud835\udddf\ud835\uddde\ud835\udde6 \ud835\udde5\ud835\udde2\ud835\udde8\ud835\udde1\ud835\uddd7 53 &quot;AN\u00c1LISIS DEL MARKETING DEPORTIVO EN LA INDUSTRIA DEL BOXEO DURANTE COVID-19 \u201d<\/a><\/p>\n<p>\ud835\uddea\ud835\uddd5\ud835\uddd6 \ud835\udde7\ud835\uddd4\ud835\udddf\ud835\uddde\ud835\udde6 \ud835\udde5\ud835\udde2\ud835\udde8\ud835\udde1\ud835\uddd7 53 &quot;AN\u00c1LISIS DEL MARKETING DEPORTIVO EN LA INDUSTRIA DEL BOXEO DURANTE COVID-19 \u201d\ud835\uddd4\ud835\udde1\ud835\udde2\ud835\udde7\ud835\uddd4\ud835\udde7\ud835\uddd8: https:\/\/forms.gle\/pYtnQvPUKXXtqYvX6Lunes 08 de Junio\ud83e\udd4a Versi\u00f3n en espa\u00f1ol 11:00 am CDMX \/ 18:00 Madrid\ud83e\udd4a Versi\u00f3n en ingl\u00e9s 13:00 pm CDMX \/ 20:00 MadridCon:Mauricio Sulaim\u00e1n Presidente WBCFrancisco San Jos\u00e9Felipe Garc\u00edaWorld Boxing CouncilUniversidad LiberQuar\u00e9#WBCStayHomeStaySafe<\/p>\n<p>Posted by <a href=\"https:\/\/www.facebook.com\/wbcuniversity\/\" target=\"_blank\" rel=\"noopener\">WBCUniversity<\/a> on Monday, June 8, 2020<\/p><\/blockquote>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>WBC TALKS 53: Analysis of Sports Marketing in the Boxing Industry \u00a0 The 53th round of our WBC Talks was all about the \u00a0participation of experts<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":9,"featured_media":32939,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[121,120],"tags":[],"class_list":["post-32943","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-main-news","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/wbcboxing.com\/en\/wp-json\/wp\/v2\/posts\/32943","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wbcboxing.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wbcboxing.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wbcboxing.com\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/wbcboxing.com\/en\/wp-json\/wp\/v2\/comments?post=32943"}],"version-history":[{"count":0,"href":"https:\/\/wbcboxing.com\/en\/wp-json\/wp\/v2\/posts\/32943\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wbcboxing.com\/en\/wp-json\/wp\/v2\/media\/32939"}],"wp:attachment":[{"href":"https:\/\/wbcboxing.com\/en\/wp-json\/wp\/v2\/media?parent=32943"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wbcboxing.com\/en\/wp-json\/wp\/v2\/categories?post=32943"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wbcboxing.com\/en\/wp-json\/wp\/v2\/tags?post=32943"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}