
EVENT DATE: SEPTEMBER 13, 2025
First-Ever Official WBC Branded Fight Night Watch Party
Debuts in Philadelphia During Canelo vs. Crawford Mega-Fight Weekend
Philadelphia, PA – The World Boxing Council (WBC) and Fitler Club, in strategic partnership with Rasheen Farlow-the creator, brand architect, and Strategic Partner, Global Brand Strategy & Cultural Partnerships – WBC-will debut the first-ever Official WBC Branded Fight Night Watch Party during the historic Canelo vs. Crawford mega-fight weekend. The inaugural experience takes place Saturday, September 13, 2025, and marks the launch of a new, scalable licensing model for cultural sport hospitality.
This is not a public viewing party-it’s an immersive, invite-only cinematic hospitality experience designed to elevate how boxing is celebrated beyond the ring. Hosted exclusively for Fitler Club members and their invited guests, the evening will welcome a highly curated audience of athletes, artists, media, and cultural leaders. Fitler Club is a private social club and hospitality destination in the heart of Philadelphia, known for blending culture, creativity, and community under one roof.
The event will also raise funds for the Fitler Foundation, which activates the resources of Fitler Club to support innovative nonprofit leaders whose work creates measurable impact in the Greater Philadelphia region.
“The WBC has always believed in innovation, history, and impact. Rasheen Farlow’s vision brings all three together,” said Mauricio Sulaiman, President of the World Boxing Council. “This partnership sets a new standard in how boxing is celebrated beyond the ring. As our Strategic Partner for Global Brand Strategy & Cultural Partnerships, Rasheen is helping lead the WBC into a new chapter of cultural relevance and global connection. This is not just an event-it’s a blueprint. And there is no better city to launch than Philadelphia, the city of champions.”
“This isn’t just a fight night-it’s a tribute to Philadelphia’s unmatched boxing heritage,” said Nick Cinquino, VP of Strategic Partnerships at Fitler Club. “From Joe Frazier’s gym and the Blue Horizon to the champions who’ve come out of North and South Philly, this city has long been a proving ground for greatness. Hosting the first-ever Official WBC Fight Night inside Fitler Club-where culture, creativity, and community converge-feels both historic and fitting.
Fitler Club has always been about curating unforgettable moments, and we’re proud to partner with the WBC and Rasheen Farlow to bring this experience to life in a way that pays tribute to that legacy while setting a new standard for how the sport is celebrated.”
“This isn’t a watch party-it’s a cultural event engineered for impact,” said Rasheen Farlow, Strategic Partner, Global Brand Strategy & Cultural Partnerships – WBC. “We’re transforming fight night into a cinematic experience-where design, storytelling, and purpose converge. I created this platform to redefine how boxing is experienced around the world, starting with my hometown. It’s not about visibility-it’s about presence, reverence, and authorship.”
The night will feature a WBC memorabilia exhibition curated by Farlow, including:
– Manny Pacquiao’s fight shorts (vs. Keith Thurman)
– Julio César Chávez’s shorts (vs. Frankie Randall)
– Jorge Arce’s shorts (vs. Hussein Hussein)
– Marco Antonio Barrera’s shorts (vs. Erik Morales III)
– Sebastian Fundora’s robe and shorts (vs. Tim Tszyu)
– Stephen Fulton Jr.’s full viral ring outfit, worn during the fight in which he secured the WBC World Featherweight Title. The outfit was custom-designed by Dominic Ciambrone, aka The Shoe Surgeon.It includes Timberland-inspired boxing boots, denim-style ‘jorts’, and a Carhartt-style robe that sparked major fashion buzz online.
– Generational WBC belt showcase:
1st Gen – Roberto Durán
2nd Gen – Sugar Ray Leonard
3rd Gen – Mike Tyson
4th Gen – Manny Pacquiao
5th Gen – Canelo Álvarez
6th Gen – Stephen Fulton Jr.
– Autographed gloves from Julio César Chávez, Manny Pacquiao, and Mike Tyson
One of the foundational pillars of this platform is that it serves as a fundraiser for the José Sulaimán Boxing Fund, which supports retired fighters.
To support retired fighters, the evening will include a silent auction benefiting the José Sulaimán Boxing Fund. Auction items include five official WBC Mini Belts and one full-size WBC Replica
World Championship Belt. Additional experiences include:
– WBC World Championship Belt Photo Station
– Interactive boxing arcade punch power station
– Personal welcome video message from Mauricio Sulaiman
Special guests-curated by the WBC and Rasheen Farlow-will be invited into the private WBC VIP Suite inside Fitler Club’s Theater: a cinematic lounge reserved for champions, tastemakers, and select media.
This event also serves as a new cultural licensing model for future city activations, allowing venues and institutions to host Official WBC Fight Night experiences that generate revenue, cultural impact, and charitable return.
MEDIA CONTACTS
World Boxing Council: press@wbcboxing.com
Fitler Club: media@fitlerclub.com
Rasheen Farlow:
Strategic Partner, Global Brand Strategy & Cultural Partnerships – WBC
rasheenfarlow@gmail.com
For press credentials or partnership inquiries, please contact Rasheen Farlow directly.
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