The WBC has presented Electrolit with the Green and Gold Belt, a trophy that recognizes a champion as the highest exponent of each division globally.
Electrolit becomes the first brand to have ever received the award
The World Boxing Council recognizes the champions, great legends and figures of Mexican boxing who have made history.
During this historic Electrolit alliance presentation conference the president of the WBC, Mauricio Sulaimán Saldívar, recognized the work of Mariana “La Barbie” Juárez, Irma “la Güerita” Sánchez, Erick “El Terrible ”Morales, Miguel Ángel“ Alacrán ”Berchelt, Humberto “Chiquita” González, Alejandro “Cobrita” González Oscar “Chololo” Larios, Osvaldo “Gallito” Novoa and Mario “Azabache ” Martínez, among other boxers.
During the press conference where Electrolit was presented as the “Official hydrator” of the WBC, Mauricio Sulaimn explained this alliance seeks to integrate a committee of specialists and health professionals, with the aim of contributing elements of clinical research on the benefits of adequate hydration with electrolytes and glucose.
“Doctors from PiSA Farmacéutica and the World Boxing Council are developing a research protocol that contributes to the management of the integral health of boxers with intelligent hydration, helping to recover the liquids that are lost during their training, DURING the weighing in and after fighting,” explained Sulaimán Saldívar.
Director of Electrolit, Luis Alfonso Torres Esquer, said that the brand has been increasing efforts with different sports disciplines and decided to take on the challenge of being present in the sport of gloves with the World Boxing Council.
“We are aware of the commitment involved in promoting a strategic alliance not only to keep boxers hydrated, but also to contribute research and dissemination elements on the benefits that the brand provides to athletes. Our objective is clear and we have the obligation to inform which are the differentiators of Electrolit and in what way it contributes with a good hydration”, commented Torres Esquer.
Director of Electrolit, Luis Torres, recalled that Electrolit is a rehydrating serum that has been characterized by having the support of a medical formula, created by experts, to help athletes recover the liquids that are lost during the different stages of preparation and in boxing competition.
The World Boxing Council awarded Electrolit with the Green and Gold Belt, a special recognition that accredits a champion as the maximum exponent of each division at the international level. “The Green and Gold Belt is the most coveted treasure of boxers internationally as it is the trophy that distinguishes them at the zenith. IThe green color represents hope and the gold color symbolizes triumph. Electrolit becomes the first brand to have ever received this recognition from the greats of boxing ”, Mauricio Sulaiman concluded.
About the World Boxing Council (WBC):
Founded in 1963, is formed by 170 affiliated nations, it is the most important, recognized and influential boxing sanctioning body in the world.
The World Boxing Council unifies the boxing industry and takes action in favor of the physical integrity of athletes through regulations and improvements in the sport
Its current President is Mr. Mauricio Sulaiman Saldivar
Electrolit was established in 1950 to treat dehydration caused by illnesses such as diarrhea, vomiting and fever, and initially it did not have any flavor. Electrolit, increased its range of flavors in 2000 and in 2008 its presentation changed to an attractive plastic bottle.
As of today, Electrolit has 13 flavors: apple, grape, orange-tangerine, coconut, strawberry, kiwi fruit, lime-lemon, green tea-lemon, Jamaica, blueberry, guava and horchata. The most popular flavors consumed in Mexico are: orange-mandarin, coconut and strawberry. The brand has presence in various countries in America such as: the United States of America, Guatemala, El Salvador, Honduras, the Dominican Republic, Nicaragua, Panama and Colombia.
Electrolit is an ally of Mexican sports, it has established more than 30 sponsorships to different disciplines nationwide. Every year it supports more than 50 races of different nature, from 5K to marathons. Currently, the 21K GDL Electrolit Half Marathon is the race with the largest number of participants, national and internationally.
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